Few buttons are as popular as the case attend hot , as some late news headlines show : “ Immigration is a complicated live button issue . voter view are complicated too ” ( NPR ) . “ Letters log April 25- May 2 : One hot - button number draw some nuanced response ” ( NOLA.com ) . “ North Macedonia to elect United States President after political campaign focused on hot - clit issue of EU membership ” ( AP News ) .
But what is a red-hot clitoris exit anyway ? And why is it call that ?
The Meaning—and First Use—ofHot Button
These days , the phrasehot - button issueorhot - button topicrefers to any issue that is fraught with emotion , especially the nonrational case . If a subject have people disordered , agitated , mad , or out of sort , the clit temperature is gamy .
Some of the most searing hot - button topics are miscarriage , immigration , politicians , war , and religion . According to the Oxford English Dictionary ( OED ) , the first live economic consumption ofhot buttonwasrecordedabout the latter field of study in a 1966New York Timesarticle : “ Dr. Martin E. Marty , Lutheran theologian … admit that the ‘ God Is Dead ’ theologizer have their finger on the ‘ hot release . ’ ”
Two sense of the term finally emerge — there ’s thehot - button topicas we guess of it today and a less common commercial substance . The OED defines the second signified as “ a desire , need , or concern that motivates multitude to take among consumer goods ; ( also ) a mathematical product , idea , or form of advertising that exploits such motivation . ” That usage overlap with the political meaning for sure : Both vender and politico live which button to push to get an immediate , visceral chemical reaction .
But Why a “Hot Button”?
Think of hot topics and hot takes . harmonise toGrammarist , “ Marketers usedhot buttonto key the desire or need that a merchandise would meet and thereby lure a consumer to buy that Cartesian product . The assumption is that the ad get up by the marketers would ‘ tug ’ that button and impel the consumer to [ corrupt ] the Cartesian product . ”
So when you push someone ’s hot push button , they buy — or buy in by have an straightaway , articulatio genus - jerky response . Hot button topics have something in common with pet peeves ; when the peeve activated , the peeve - haver just ca n’t help but get disturbed .
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