Pete Davidsonis all about trimming the tree this holiday season!
The comedian, 28, stars inManscaped’s new holiday ad alongside his mom,Amy, where he receives a special gift from Santa Claus onChristmasmorning.
After opening a Manscaped package to reveal a set of lotions, sprays and trimmers, Davidson then questions where the brand’sLawn Mower razoris before he finds it beside a note from St. Nick, which reads, “Dear Pete, may you have a Merry Christmas and a smooth New Year.”
In an exclusive statement to PEOPLE, Davidson says, “It’s not every day you find a brand that appreciates and even encourages a good ball joke.”
“Before Manscaped, everyone was too afraid to talk about the importance of proper grooming care down there! Their balance of quality products and not taking themselves too seriously is what we need in a grooming brand,” he adds. “Me, my mom, and dirty old Santa can all get behind Manscaped.”
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courtesy Willie Petersen
Davidson wasrevealed as the face of Manscaped’s product lineback in July 2022.
Paul Tran, founder and CEO of the men’s grooming company, revealed why Davidson is the perfect fit for the brand in a priorstatement.
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COURTESY WILLIE PETERSEN
“Pete is the perfect brand partner for Manscaped. Both his sense of humor and sense of self closely fit our brand voice and values,” he said.
“One of those core values is to not take ourselves too seriously; it makes our brand approachable and allows for authentic connections with our fans,” Tran added. “We’re so fortunate to work with Pete who is incredibly talented and has a natural ability to connect with men and women all over the world in a similar fashion.”
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Davidson previously starred in anothertongue-and-cheek adfor Manscaped earlier this year, where he revealed that he believes “presentation matters” when it comes to grooming.
The comedian then reveals that he is a long-time user of the brand’s Lawn Mower 4.0, stating, “I’ve been using this guy long enough to where I think it’s time we went into business together.”
The ad concludes with Davidson introducing himself as “the new face, among other parts, of Manscaped.”
source: people.com
